Claim ledger prices verified 2026-08-09, scores still unpublished
Incogni Review
Incogni is the Security Checklist launch affiliate pick for automated data-broker removal when free opt-outs no longer scale. It is not a full identity-theft suite and it is not a VPN. Official Standard pricing showed $7.99/mo billed annually on Incogni.com (2026-08-09), with vendor-stated 420+ automated broker coverage. We refuse invented clearance timelines and Security Checklist scores. Use it as a workload reducer after you have already searched yourself, secured email, and filed some free opt-outs.
1Search your name and phone on a few major people-search sites and note what is public.
2Complete free opt-out forms for the highest-visibility listings you find.
3Turn on MFA for email and financial accounts, and stop password reuse.
4Place credit freezes (or equivalent local controls) where available before paying for monitoring.
Incogni at a glance
Incogni is the Security Checklist launch affiliate pick for automated data-broker removal when free opt-outs no longer scale. It is not a full identity-theft suite and it is not a VPN. Official Standard pricing showed $7.99/mo billed annually on Incogni.com (2026-08-09), with vendor-stated 420+ automated broker coverage. We refuse invented clearance timelines and Security Checklist scores. Use it as a workload reducer after you have already searched yourself, secured email, and filed some free opt-outs.
Pros
✓Clear automation-first fit in the approved launch product set
✓Affiliate CTAs route through first-party /go/incogni tracking
✓Useful when DIY opt-out spreadsheets stop being realistic
✓Honest pairing with comparison-only DeleteMe for diligence
Limitations
✕No published Security Checklist lab score yet
✕Broker coverage numbers are vendor marketing, not independent clearance rates
✕Cannot erase news, social posts, or all public records
✕Paid removal is not a substitute for MFA and free first steps
Editorial analysis
What matters before a scored verdict
These notes are qualitative and claim-safe. Numeric scores, prices, and lab figures stay pending until verified.
Automation vs assisted support
Incogni’s qualitative story in this pack is automation with a dashboard for recurring removal requests. If you specifically want human-assisted removal workflows, compare DeleteMe carefully, even though DeleteMe has no /go/ deal here. Do not let the presence of an affiliate button decide the job fit.
What “420+” and Unlimited actually mean
Incogni pricing copy (2026-08-09) states automated removal covers 420+ data broker sites; Unlimited adds custom removal covering 2,000+ additional sites with unlimited custom removal requests. Those are vendor scope hints. Brokers rescrape. Listings reappear. Treat counts as workload estimates, never as success percentages.
What “removal” can and cannot mean
Services send opt-out and suppression requests; some records are not optional to remove. News articles, social posts you control, and court records remain. Measure success by reduced listing load and time saved, not marketing perfection.
Price capture without monthly fiction
Standard showed $7.99/mo billed annually ($95.88/year) with FAQ monthly individual copy at $15.98/mo; Unlimited $14.99/mo annual; Family $15.99/mo annual; Family Unlimited $22.99/mo annual (2026-08-09). Family plans include up to 5 members (FAQ: add up to four people). VAT/sales tax may apply. All plans advertise a 30-day money-back guarantee via 24/7 support; Unlimited/Family Unlimited add live phone support per vendor copy.
When to skip Incogni
Skip if you only found one or two easy opt-outs, if your real risk is account takeover, or if you need identity monitoring alerts more than people-search cleanup. Wrong-tool purchases waste money and delay real fixes; Aura or a privacy bundle may fit those leftover jobs better.
Recurring removals, not a one-time wipe
Incogni states brokers re-list data over time and keeps scanning and resubmitting removal requests (incogni.json#incogni-recurring-removals). Monthly progress reports are advertised on all plans (incogni.json#incogni-monthly-reports). Treat success as fewer repeat chores, not a permanent erasure certificate.
Dashboard tracking and Unlimited extras
Vendor copy describes real-time removal tracking in a dashboard plus custom removal links; Unlimited tier adds custom coverage across 2,000+ additional sites (incogni.json#incogni-dashboard-tracking). Unlimited-only Risk Assessment and Exposure Scanner features are marketed on the product page (incogni.json#incogni-unlimited-extras). Do not attribute those extras to Standard without re-checking checkout.
Support channels and refund window
All plans advertise 24/7 support with live chat; Unlimited and Family Unlimited add live phone support per vendor pricing (incogni.json#incogni-support). A 30-day money-back guarantee is advertised via 24/7 customer support (incogni.json#incogni-money-back). Cancel-anytime marketing appears on the pricing page; confirm how refunds interact with billing periods at purchase.
Legal-backed requests vs DIY free opt-outs
Incogni marketing states removal requests are backed by GDPR and CCPA privacy law wording (incogni.json#incogni-legal-backing). That is vendor positioning, not legal advice and not proof every broker complies. Official FAQ also notes manual DIY broker opt-outs can be free; Incogni itself is a paid subscription with no permanent free tier (incogni.json#incogni-no-free-plan).
How we reviewed
No fabricated test counts. Methodology pillars stay visible while evidence is still pending.
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Security
Architecture and data-handling claims cited only from verified sources, never invented coverage stats.
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Ease of use
Signup friction, dashboards, and the ongoing maintenance burden after day one.
☰
Features
Removal, monitoring, and bundle extras that change buy/no-buy outcomes.
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Performance
Observed only when a Security Checklist test record exists.
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Value
Plan fit versus free opt-outs and freezes. Starting prices publish only from claim ledgers; scores stay N/Pub until test records exist.
Pricing and plans
Commercial prices stay unpublished until verified. Cards below show honest pending states, never invented amounts.